The Don the Fuller brand is characterized by a dot located on the back of the right pocket of the jeans. The brand represents a product of the highest quality, made in respect of both the environment and the people who work to make it. The style is edited by Rinaldo Flemak. Don the Fuller combines quality, research, craftsmanship and environmental sustainability. Each jeans is provided with a passport that allows to verify the history and the path within the production chain.