Puma is a German sportswear brand founded in 1948 by Rudolf Dassler in his hometown of Herzogenaurach. Rudolf is the brother of Adolf Dassler, founder of Adidas. Together they created an internationa... Puma is a German sportswear brand founded in 1948 by Rudolf Dassler in his hometown of Herzogenaurach. Rudolf is the brother of Adolf Dassler, founder of Adidas. Together they created an international sports footwear company, Gebrüder Dassler Schuhfabrik, supplier for Jesse Owens during the 1936 Berlin Olympics. After World War II, the brothers argued and decided to split up, creating Adidas and Puma respectively.
